ICO Consulting and Marketing Services

What is an ICO?

An Initial coin offering (ICO) is a means of crowdfunding via cryptocurrency. The term is often confused with 'token sale' or crowdsale, which refers to a method of selling participation in an economy, giving investors access to the features of a particular project starting at a later date. ICOs, on the other hand, sell a right of ownership or royalties to a project.

The first token sale was held by Mastercoin in July 2013. Ethereum raised money with a token sale in 2014. The first ICO was held by Karmacoin in April 2014 for its Karmashares project. ICOs and token sales are now extremely popular. As of July 2017 there were currently around 100 offerings, and a new web browser Brave's ICO generated about $35 million in under 30 seconds. There are at least 18 websites that track ICOs.

When a Cryptocurrency startup wants to raise money through an Initial Coin Offering (ICO), it usually drafts up a Whitepaper which shows what the project is all about, what needs the project will fulfill upon completion, how much money is needed to undertake the venture, how many of the virtual tokens the team of the project will keep for themselves, what type of money is accepted as payment, and how long the ICO campaign will run for. During the ICO campaign, enthusiasts and supporters of the firm’s initiative buy some of the distributed cryptocoins with fiat or virtual currency. These coins are referred to as 'Tokens' and in some cases are similar to shares of a company sold to investors in an Initial Public Offering(IPO) transaction. If the money raised does not meet the minimum funds required by the firm, the money is returned to the backers and the ICO is deemed to be unsuccessful. If the funds requirements are met within the specified timeframe, the money raised is used to either initiate the new project or to complete it.

Initial Coin Offerings are one of the easiest and most efficient methods for companies and individuals to fund their projects and for regular users to invest in projects they see value in. An Initial Coin Offering is an event that usually extends over a period of one week or more and in which almost everyone is allowed to purchase newly issued tokens in exchange for established cryptocurrencies like Bitcoin (BTC) or Ether (ETH). In an ICO, there can be a specific goal or limit for project funding, meaning that every token will have a pre-designated price that will not change during the Initial Coin Offering period, which also means that the token supply is static. It is also possible to have a static supply with a dynamic funding goal, in which the distribution of tokens will be made according to the funds received. 

Our ICO Services

We offer Consulting and Marketing Services for startups looking to enter this space. Our services include the following:

  • Corporation Structure - how best to structure your organization for an ICO.
  • Whitepaper development - a great Whitepaper can make all the difference between success and failure.
  • Legal -  through our team of partners we make sure that you are fully compliant wherever you are in the world.
  • Marketing -  the key to success! We make sure you are able to maximize your opportunity through an effective Marketing plan.
  • Technical Development - we have access to a network of more than 100+ developers.

Call us today on +1 941-882-4384 or email us at info@smartcrowdfunding.us

Disclaimer: The information in this article is for informational purposes and does not constitute legal advice or instruction.